I quit watching and caring about the super bowl years ago - it's such a circus and the 2 week downtime between the last playoff game meant by the time they actually played it was almost like two completely different teams than the ones that got them there in the first place. The media tried to generate interest by having their talking heads for the Olympics sitting in San Fran stadium but I think unless you lived in Seattle or New England or bet lots of money, or wanted to see Ripjack's set design, few actually cared.
I thought it was kind of funny that Breezy Johnson won gold in the woman's downhill by over a second and a half and the media has hardly said squat about her. Nearly every story was about Lindsay Vonn, who crashed out. Don't get me wrong, I think Vonn's comeback has been remarkable and she showed a lot of guts coming back to ski at that level with titanium plates and stuff in her leg. But media needs to widen it's storyline searches. Kind of like Tiger Woods in golf.
